Kidoodle.TV Signs on as Official Title Sponsor of the Sheldon Kennedy Child Advocacy Center Professional Bull Riding event


June 23, 2014

 Kidoodle.TV Signs on as Official Title Sponsor of the Sheldon Kennedy Child Advocacy Center Professional Bull Riding event

Calgary, AB – (June 23, 2014) –The SHELDON KENNEDY CHILD ADVOCACY CENTER (SKCAC) World Champion Bull Rider and event producer CODY SNYDER, HARRIS DVORKIN and the Ranchman’s Cookhouse & Dancehall and the PROFESSIONAL BULL RIDERS (PBR), are excited to announce that Calgary based KIDOODLE.TV has signed on as the official title sponsor of the SKCAC PBR event. The event will now be referred to as the KIDOODLE.TV PBR in support of the SHELDON KENNEDY CHILD ADVOCACY CENTRE and is set to take place July 3 at the world renowned Ranchman’s Steakhouse & Dancehall in Calgary, AB. A portion of proceeds from the event will go to support the SHELDON KENNEDY CHILD ADVOCACY CENTER.

“I am excited and grateful to Kidoodle for jumping on board with this awesome event. The tie in with their network being geared towards kids seems like a natural fit. They are a great partner to have” states Cody Snyder. The PBR is not a rodeo this is the Toughest Sport on EarthTM. You will witness first-hand bull riders from around the world competing on the rankest, most notorious bucking bulls on the planet all in support of the SKCAC.

“We applaud Kidoodle for not only supporting this event that will benefit the Child Advocacy Centre, but for stepping up & being a committed corporate voice in supporting children & their families in our communities” stated Sheldon.” Together is better, and Kidoodle’s support in helping make that happen is outstanding”.

“Kidoodle.TV’s focus is on kids and families and we want to be a part of the community that makes their world a better, safer place,” says Mike Lowe at Kidoodle.TV. “It takes a community to ensure that our children are safe and that children and families in need of compassion and care have a safe place to go. We applaud Sheldon Kennedy, his courage, and the great work he is doing with his Child Advocacy Centre and we are pleased to be a part of his support network.”

Some of the great riders expected to compete (barring injury): one of only three Canadian Bull Riders on the nationally televised PBR Built Ford Tough Series Ty Pozzobon (Merritt, BC); reigning PBR Canadian Champion Zane Lambert (Westbourne, Man), Brazilian Champion Fabiano Vieira plus many other top riders are among the 30 participating. The event begins at 7:00 p.m. at the Ranchman’s Cookhouse & Dancehall 9615 Macleod Trail South in Calgary, AB. This event will also feature world class bulls from Canada’s top stock contractors including Kelly Armstrong, Outlaw Buckers, Girletz Brothers and Sawyer Bucking Bulls. Featured bulls include the great superstar bull… Team Paige as well as the fantastic seldom ridden bull Dakota Joe.

Tickets will go on-sale to the public online on Wednesday June 11th Prices starting at $70.00 plus convenience fee.

Bleacher Sales: For a bleacher of 10-50 seats contact Cody Snyder @ 403.870.4100 or Wendy Daniel @403.253.1100 ext. 231

The PBR is the premiere bull riding organization in the world, boasting athletes from the United States, Mexico, Australia, Brazil and Canada. One of the fastest growing sports in the country, the PBR’s events air weekly on TSN2, VERSUS, NBC, CBS and FOX. For more information on Professional Bull Riders, please visit or contact Sara Broun at 719.242.2800 (

Join the PBR Canada on Facebook at and Twitter at twitter@pbrcanada @ 9 am at


About the Sheldon Kennedy Child Advocacy Center (SKCAC)

The Sheldon Kennedy Child Advocacy Centre officially celebrated its official launch on May 23, 2013. During this inaugural year, it has shown what’s possible when professionals, corporate champions, community members and government join together to end child abuse. This pioneering collaboration is already setting a new standard, breaking down barriers and strengthening our partners’ collective ability to provide hope, help and healing to children, youth and families — a family-centered approach that has the best interests of the child at its heart. We have set our sights on becoming a Centre of Excellence specializing in leading practices, training, community awareness, education and research focused on child abuse. In 2013–14, the Centre, working with police, doctors, lawyers, and therapists, took major strides to reach that goal. Moving forward, our roadmap for the future identifies our prime areas of focus: preventing abuse, supporting victims, championing best practices, respecting diversity and establishing a Centre of Excellence. We are honored to lead an organization that brings together the talents and expertise of highly qualified, caring and compassionate people. We thank the many supporters such as Cody Snyder and the Ranchman’s Renegades Bullbustin event that help us realize our dreams for children and families impacted by abuse.

About Kidoodle TV:

a Parent Media Co. Inc. a Parent Media Co. Inc. (“APMC”) is a family-oriented corporation that understands the concerns and needs of today’s parents, grandparents and caregivers who want to ensure the safe media viewing practices of their children. Envisioning a world where kids can safely access appropriate entertainment and educational media through current technologies, APMC’s mission is to provide an audience-appropriate approach to media viewing by allowing families to tailor content and viewing times to match family values. Placing a high value on corporate social responsibility, family well-being, education and innovation, APMC aims to enrich the lives of families while protecting family values, making it easier for parents to relax knowing that their children’s viewing experience is protected within APMC’s new platform, Kidoodle.TV.Kidoodle.TV provides a safe viewing environment for children and a value-enriched experience for families.

About Professional Bull Riders, Inc. (PBR):

More than 100 million viewers tune in each year to the PBR on Versus, NBC, CBS and on television networks around the world. With approximately 400 hours of prime time programming annually, the PBR ranks among the most prolific sports on air. The PBR attracts nearly two million live event attendees each year to its marquee Built Ford Tough Series and the PBR Touring Pro Division. More than 1,200 PBR bull riders compete every year in approximately 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico. The PBR was nominated as 2010 Sports League of the Year at the Sports Business Journal Sports Business Awards alongside the National Football League, National Basketball Association and Major League Baseball.

For more on PBR, please visit,,,, or



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