Wrangler NFR Now Available on Pay-Per-View Outside the U.S.

Sara Muirheid
Professional Rodeo Cowboys Association
101 ProRodeo Drive
Colorado Springs, CO 80919 www.prorodeo.com


Wrangler NFR Now Available on Pay-Per-View Outside the U.S.

Colorado Springs, CO – The Professional Rodeo Cowboys Association announced today that it has partnered with Canadian-based company Worldplay to make the Wrangler National Finals Rodeo presented by Polaris RANGER available to ProRodeo fans outside of the United States.

All 10 performances of the 2015 Wrangler NFR will be available live with a video-on-demand option via pay-per-view exclusively in Canada, Brazil, Mexico and Australia. Subscribers will be able to pick the package that best suits their needs.

“We are ecstatic about the addition of a pay-per-view option for our fans outside of the U.S.,” said PRCA Commissioner Karl Stressman. “As we continue to grow the sport of professional rodeo around the world, this is an obvious fit. The folks at Worldplay have provided the perfect solution.”

“Worldplay is extremely excited to partner with the PRCA in this global broadcast,” said Brett McConkey, SVP of Solutioning & Innovation at Worldplay. “In the past few years, we’ve seen an enormous jump in the amount of online video being consumed by rodeo fans across the world.”

Pre-registration for the online broadcast of the 2015 Wrangler NFR can be found at http://www.worldplaylive.com/nfr2015

About Worldplay
Worldplay powers captivating online video experiences to reach and engage audiences. We help our clients realize their digital potential, and create powerful online communication platforms that can be used for the management, promotion, creation, and monetization of online video.
We are excited where the future of video is headed, and will continue to innovate ahead of the market to bring our partners the best video solutions possible.

About the PRCA
The Professional Rodeo Cowboys Association, headquartered in Colorado Springs, Colo., is the largest and oldest professional rodeo-sanctioning body in the world. The recognized leader in ProRodeo, the PRCA is committed to maintaining the highest standards. The PRCA, a membership-based organization, sanctions approximately 600 rodeos annually, and there are more than 30 million fans in the U.S. The PRCA showcases the world’s best cowboys by televising the sport’s premier events, including the Wrangler Champions Challenge presented by Justin Boots and the world-renowned Wrangler National Finals Rodeo presented by Polaris RANGER on CBS Sports Net (DISH channel 158, DirecTV channel 221). The Justin Boots Playoffs and Championships, Ram National Circuit Finals Rodeo, All American ProRodeo Finals presented by Pendleton Whisky, also will air on CBS Sports Net, and the PRCA Xtreme Bulls Tour Div. 1 events will live stream at wranglernetwork.com. PRCA-sanctioned rodeos raise more than $26 million for local and national charities. For comprehensive coverage of the cowboy sport, read the ProRodeo Sports News, the official publication of the PRCA, and for daily updates of news and results visit the PRCA’s official website, www.prorodeo.com.

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