Ty Pozzobon Legacy PBR set to bring a legendary night of Bull Riding to Calgary

Calgary, Alberta – Celebrate Ty Pozzobon’s passion and drive for the perfect 8-second ride. Tickets are now on sale for the Ty Pozzobon Legacy PBR, powered by Tractorland, set to rock the Nutrien Western Event Centre at Stampede Park on October 27, 2023.  Sparks will fly beginning at 7 p.m., as event producer Alpha Bull cracks the gate on a legendary night of Bull Riding with hot music, cold drinks, and action-packed entertainment all under one roof.

A ticket to this event is more than just a great night out. A portion of the proceeds raised will go toward the Ty Pozzobon Foundation, in memory of the talented young bull rider. 

“We are thrilled that Alpha Bull is hosting the first annual Ty Pozzobon Legacy PBR,” says Leanne Pozzobon, Ty’s mother. “We are grateful to his fans for the support they have given in keeping Ty’s legacy alive. The event will bring our rodeo family together to celebrate Ty in the way he would have wanted.” 

The Ty Pozzobon Foundation was created in March of 2017 with a mission to protect and support the health and well-being of rodeo competitors. Ty’s tragic passing earlier that year brought the issue of head trauma to the forefront in the rodeo world. It sparked an important movement toward increased awareness of the impact of head injuries on an athlete’s ability to compete, as well as their overall mental health. 

Pozzobon’s concussion-induced depression – a symptom of chronic traumatic encephalopathy (CTE) – is believed to have ultimately led to his death. The Ty Pozzobon Foundation is determined to prevent another family from experiencing a similar heart-breaking loss.  

“We want to lift the stigma on mental health,” says Chad Besplug, a close friend of Pozzobon’s, and a Foundation board member. “In the rodeo world, this is something that wasn’t talked about before. We want to support people in getting the help they need to live healthy lives.” 

Get ready for an incredible night of Bull Riding and put your support behind the Ty Pozzobon Foundation. Tickets to the Ty Pozzobon Legacy PBR, powered by Tractorland and produced by Alpha Bull are on sale now, with prices starting at $55, plus applicable taxes and fees. Don’t miss out! Secure your seats through Ticketmaster.com. 

To date, over $250,000 has been raised in Ty Pozzobon’s memory. Learn more about the Ty Pozzobon Foundation or make a donation at https://typozzobon.com/

About Alpha Bull 

Alpha Bull events are a mashup of country meets rock n’ roll, with thousand-pound bulls, gritty cowboys, 90-point rides, gut-wrenching wrecks, and fist-pumping fans. It’s real, second by second action. Alpha Bull’s founder and CEO is three-time Canadian Champion, PBR World Finalist, and $100,000 winner of the Calgary Stampede, Chad Besplug. Bull riding was an obsession for Chad. Now retired, that same mental focus has shifted to giving the events that raised him a new pulse.


For more information or to book an interview, please contact:

Kristina Barnes 

Media Relations, Alpha Bull 

E: KristinaBarnesTV@gmail.com



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